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The Future Of Attribution Modeling Without Third-Party Cookies
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Have so many headlines these days about user privacy and data protection, along with several laws, left you spinning your head? If so, we have summarized here some of the attribution modeling strategies, what they used to be, how they work, the new digital advertising attribution model, and many more below.
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The Rise Of Voice Search: How To Optimize Your Digital Strategy
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The most popular method replacing online text-based searches these days is voice search trends. Some companies have even launched voice-enabled devices to cater to this audience.
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Web Design Trends 2024: Creating Stunning Websites That Drive Results
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Web design is no longer a collection of dull text pages with little images and no interactive layouts. Now, it has become the spotlight of every business.
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The Importance Of Customer Journey Mapping In Digital Marketing
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Who doesn’t want to be a unicorn in the field of horses? However, to become a successful business, you must have a customer-centric approach.
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The Long-Term Impact of AI On Society
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The global AI market is expected to reach around 1.8 trillion USD by 2030. Almost all tech giants, such as Google, Amazon, Microsoft, Facebook, IBM, and others, are heavily investing in research and development on Artificial Intelligence.
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The Impact of The Metaverse on Digital Marketing
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Metaverse can be defined simply as a system of interconnected 3D virtual worlds that are linked together in a virtual universe. It is the future where all kinds of online interaction will take place.
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The Importance of Customer Experience in Digital Marketing
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97% of customers and 98% of customer service center managers agree that customer interactions affect brand loyalty. Nearly 60% of consumers switch brands due to negative customer service center experiences [source: Calabrio]. Overall, 61% of the customers are willing to pay at least 5% more if they get an outstanding customer experience.
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Proven Tips to Increase Domain Authority of your Website
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Are you looking to improve your website’s ranking on Google’s search results? You may have heard of “domain authority.” It is one of the methods to improve your SEO and is a positive ranking signal.
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