In 2023, around 5.5 million new businesses were registered. Many of them could not make it big enough to survive. Likewise, potential customers were not even aware of many new businesses because of a lack of business visibility. It plays a crucial role in attracting potential customers, and here comes SEO into the picture.

Many aspiring YouTubers ask, “How can I rank my videos on YouTube?” Well, there is no definite answer. You must follow many things to rank your videos; quality is one of the most important. However, quality video also makes no sense if it has not reached a broad audience. With the power of YouTube SEO, you can rank your video at the top of search results and increase its visibility.

Analyzing video performance helps identify issues in your video and channel that need improvement. These issues can hinder your engagement with your audience and become obstacles to achieving success, like YouTubers PewDiePie, Jake Paul, and Mr.Beast.

Visual content generates 650% higher engagement than text-based content. A human mind processes images 60,000 times faster than text. So, many research studies have shown that human interaction with visuals is faster and more effective than words.

Videos are shared 1200% more often than text and images. You can also elevate the visibility of your business by creating videos for different platforms. However, many videos don’t get as many clicks as they should. They remain on the platform where they were uploaded without making any impact despite having valuable content for people. Why does this happen? Because of a poor title that can’t grab the attention of people.

Many top marketers believe data-driven marketing is the future of marketing. However, using data insights for marketing is not new because data is everywhere; it has been here for a long time. Then why is there so much buzz around using data?

Once, we used the content of a high-performing blog to create a YouTube script. With a few modifications and updates, we prepared an effective YouTube script in half the time it would have taken to create it from scratch. The video gained effective reach and engagement that we never thought of.

Right local SEO strategies empower businesses to reach local customers quickly. Around 80% of Americans search for local keywords weekly, and around half of the Google search results show local intent. Businesses can struggle to attract more customers without local SEO in 2024.